By: Joe Cardoso
Winter is here but in Atlanta better known as the ATL things are just heating up. Our spotlight on fitness introduces us to Breanna Dore who is building quite the name for herself and doing it her way. It’s awesome to meet someone who is inspiring others and shattering a lot of fitness stereotypes at the same time. If you think beauty and fitness can’t go hand in hand she is here to teach you otherwise. With her own app launching soon busy is her middle name and I thank her for taking the time to chat with me.
JC: How did you land in the arena of not just fitness but beauty as well?
BD: I landed in fitness because I was trying to overcome a personal battle of depression. I lost my father at the age of 16 and went through a tough time in my life. Fitness eventually became my outlet that made me feel empowered. I went from 100 lbs. to 140 lbs. I began to incorporate beauty because I love the world of hair and makeup. One thing that I noticed is that most women put working out off because of the maintenance duties of hair, etc. So, I merged the two to inspire women that you can work out and still feel and look beautiful.
JC: Some people feel like the more females lift they lose their feminine look, you are crushing that stereotype how important is that to you?
BD: Thank you! This is a myth! I once was one of those people who thought lifting weights would make me masculine as well. After much research, I realized that building muscle is what caused me to achieve a curvier figure. I lift more than I do cardio. Simply, because it has always been hard for me to put on weight.
JC: You are a grinder and stay busy. What is a normal day like for you?
BD: A normal day for me is waking up at 5:30 a.m. to be in meetings starting at 7:00 a.m. I’m a Sales/Marketing Director by day. So, I’m in meetings, at lunch with clients and on conference calls all day. After the office, I focus on building my fitness brand to help inspire others around the world to reach their fitness goals.
JC: For so many people changing their diet is hard. What has been your approach to it?
BD: Diet is the overall percentage of your results. The easiest approach for me has been to meal prep. Since I have a busy schedule, I meal prep on Sunday evenings for the entire week. This keeps me on my plan so that when I’m out at lunch with a client I don’t feel obligated to cheat.
JC: What is your view on training and fitness overall?
BD: Fitness training is a part of my life. I always think through life from a 5-10 year from now mindset. I want to still be physically fit and healthy even when I reach retirement age. In order to do so, I must start now while I’m in my 20’s. I watched family members undergo surgeries and get diagnosed with diseases at an early age. So, I started researching a more holistic approach to life. I learned that a lot of diseases are caused by the foods that we eat. So, that’s when I made fitness training a priority in my life and decided to use my platform to inspire the world.
JC: You are about to launch a fantastic new app. First off major props and what is a user getting from the app?
BD: Thank you! I’m extremely excited to launch my own mobile fitness app. This was a dream of mine and to finally check this off my bucket list is the greatest achievement. Users can expect weekly workout plans, meal plans, makeup tutorials, live streaming, guest features and more!
JC: How big of a role has social media played in your career?
BD: Social media has played a huge role in the success of my fitness career. It has given me the ability to reach people from all over the world. I will never forget, one day I received an email from a young lady from Ghana. She explained, that because of my most recent post on Instagram she realized that life was still worth living and that she is motivated now to keep pushing. I still get emotional from thinking about that email. That moment alone made me realize that this is way bigger than just me.
JC: When did you know, you wanted to take things to the next level business-wise?
BD: I knew that I wanted to take things to the next level when I started receiving emails and messages from people from all over the world. I was receiving many requests for workouts, meal plans, and even business advice. That’s when I started investing my time into developing a fitness app that catered to all the above.
JC: Do you think the old-school stereotypes of females needing to be rail thin (ex Kate Moss era) is finally over? Is it safe to say fitness/healthy living is the new way to be?
BD: I truly believe that trends come and go. I can honestly say that “Thick Fit” is in! I wouldn’t say that the thin appeal is over because everyone has a different body type along with a different preference. I just believe that people are starting to be more open-minded by accepting a thicker figure as fit as well.
JC: With the U.S.A. being one of the most obese countries, do you think it’s time to reset our mindset and set an example for the next generation?
BD: I truly believe in serving as an example for the next generation. This is the only reason why I work so hard in promoting health and fitness. I want someone to look at me and say because of you I didn’t give up. I want them to look at me and say because of you I chose to inspire others as well.
JC: Being from the ATL are the Falcons for real this year or setting you up for heartbreak?
BD: Let’s just say, I started a Fantasy Football league at the office and I have yet to draft players! So, about those Falcons…LOL (I’m an NBA fan)
JC: Being a sneakerhead, I couldn’t help but notice you always have a fresh pair. What is the go to kick for working out or a casual day?
BD: Although, I love my heels I also love loud neon comfortable sneakers. My go-to sneaker is the Nike Fly knit running shoe. They are so comfortable to work out in!
JC: What’s the coolest thing you’ve done so far on your journey or location you’ve been to?
BD: The coolest thing on my journey that I’ve done so far is train some of social media’s most influential people. Whether they are celebrities or just have a large fan base, it was a pleasure to share with my followers how some of their favorite people stay in shape.
It doesn’t take long to see Breanna will not be denied and will be a positive influence on people for some time to come. With all the negative we are beating over the head with it’s refreshing to get someone who’s positive and real. Make sure to check out her social media links and enjoy the ride along with her journey.
Mobile App (Android/Apple): Fitness Dore
Working to get in shape and influence others to do the same? Be put under the fitness spotlight and shoot us an email and be featured. NBS is pushing to be part of this new generation of healthy, positive people.